The Roaring 20’s Of Architecture – Expo 2020

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The Roaring 20’s Of Architecture – Expo 2020

Nov 30th 2016 In Conference, Expo 2020, Insights, Virtual Technologies

Much like 100 years ago, the first part of the 21st century is shaping up to be an extremely exciting one. Marked by extreme social upheaval and a budding entertainment industry, the first half of the 20th century proved itself to be memorable, to say the least. Today, those of us in the architecture industry have something similar to look forward to. In 2020 there will be one place, and one place only, to experience the full extent of what there is to look forward to – Dubai Expo 2020.

Expo 2020 is shaping up to be the largest event of its kind in history, and for good reason. Dubai has become one of the, if not the place to watch, when it comes to architectural development and progress. Home to the tallest building on earth and some very impressive architectural feats in general, it’s soon to be home to another wonder of modern day architecture. Namely, Spanish architect, and winner of the Life Achievement Award in 2016, Santiago Calatrava has won an international competition to build the latest of Dubai’s wonders – the Calatrava Tower. Situated in Dubai Creek, this larger-than-life colossus will combine traditional Islamic architecture with the latest technological and aesthetic trends in architecture to bring to life a landmark that will redefine what “cutting-edge” means in the world of architecture.

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What makes this project even more exciting, other than the fact that it might just become the tallest building on Earth, is the fact that construction is set to be completed in 2020, just in time for Expo 2020. The sheer magnitude of the project alone is enough to guarantee it will be in the spotlight of everyone’s attention, not to mention its undeniable beauty. However, having such a project to look up to is sure to produce some amazing results in the years to come. And we just can’t wait. Not only will the competition produce some of the most innovative designs, it will also have to produce some of the most innovative, and cutting-edge, solutions for portraying those designs in a manner that will truly show off all the qualities they bring to the table. Architectural visualization is surely going to benefit as much from these projects as they are from it.

Some visualization techniques to watch out for in the following years, and months, must be Virtual Reality and Augmented Reality. These two revolutionary technologies have just made their debut in recent years, and have only one way of going from now on – further. The race to produce the best VR headset, or best AR tool, has only just begun and it’s already started to heat up as more and more developers from around the world join in. With so many different developers and architects attending Expo 2020 being impressive is going to be a key point for all of them, and what better way to do it than showing that you are at the forefront of innovation when it comes to showing off your own design?

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Nshama Town Square Exterior

As far as Case3D is concerned, one of the things we’re most excited about is seeing our friends and partners at Nshama at the expo. They’ve created something truly unique and never seen before in Dubai’s landscape – an affordable living space. In a city that’s all about luxury it means something to create a whole district that’s aimed at those that are needed to support all that luxury. It is our honest opinion that their efforts will not go unnoticed, and that more projects like theirs are going to emerge in the years to come. Of course, we would be remise not to mention the fact that they chose VR as their primary medium of promotion, which makes the project that much more exciting. Can we expect more projects to follow their example, and those of others? We sure hope so.

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