Belgrade Waterfront VR

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Belgrade Waterfront VR

Year:

2016

Name of project:

Belgrade Waterfront VR

Client:

Eagle Hills

Solutions:

Virtual Reality
3D Rendering

Over the past few years we have strived to think of new ways in which we can develop our products, not only in the aesthetical sense but also in technological. The potential of VR has always been quite visible to us, so developing projects in this field was a definitive gigantic step into the future of architectural visualization. For this reason, the Belgrade Waterfront project is one of our biggest achievements of great importance.


The Concept

The main idea was to create a virtual apartment within the development that will be photorealistic and fully immersive, giving the users the experience of really being in the space and interacting with the elements within. Since beginning this project, it was very obvious to us that we would need to approach it in a very different way, from visualizing to executing this completely immersive endeavor. The technology used for this project is the HTC Vive – the best VR headset on the market at the moment in our opinion, along with Unreal Engine 4 – the development tool used to create this project.

The Design
The Design

The first step of the project was to determine the design. We’ve had many inputs from the client, however we also had a lot of freedom in interpreting the direction and design of the apartment. The apartment in question is a two-bedroom apartment with a terrace that overlooks the Belgrade city panorama. The goal was to achieve a warm and inviting family atmosphere, which was enhanced by the colors of a beautiful sunset.

Unreal Engine 4
Unreal Engine 4

Working in Unreal Engine 4 gives us the edge of presenting materials and models in a very realistic way, so that the user can almost feel the surroundings in this virtual world. It was a long process of testing different methods of placing materials in the scene, so when it is rendered out into Virtual Reality, the result would be as realistic as possible.

The Interface
The Interface

As it is a gaming engine, we’ve also had to think of the project almost like a game that has a player and controllers. Interaction is a big part of this experience, so figuring out how the user will move and interact with the scene was very important. One rule was applied – simplicity is key. The user is able to jump from one area to another as well as move across the same room with ease. We have also created the experience of interacting with certain objects within the scene, such as turning on appliances and grabbing objects, so the feeling of really being there was very realistic.

The Showroom

After the long process of creating the apartment and the project was finished, we had the honour of presenting it at stands in Belgrade – Usce Shopping Center and Delta City. Passersby had the opportunity to have an exclusive view of the Belgrade Waterfront VR apartment, and experience everything it has to offer. From the very beginning, it had rave reviews both from the media and the general public. The client, Belgrade Waterfront, was very satisfied with the end result, and has continued to work with us on many other projects. All in all, this technical marvel of a project is just the beginning of many other Virtual Reality projects, and we’re happy to take on the challenge.